Mrs.Carter

As many of you know Beyonce, is a celebrity loved by many, especially after her performance at the 2013 Superbowl. She also has a sold out tour coming up this summer, which many anxiously await. Beyonce is participating in the campaign, Beyonce as Mrs. Carter in H&M. H&M continues to send out photos which are teasing many of her biggest fans. In this campaign, Beyonce hit some of summers hottest trends that you will definitely seeing a lot more of after this campaign is over. She is pictured in bikinis in a multitude of bright colors that compliment the variety of tropical flowers in her tousled hair. Beyonce rocks the various accessories that go along with each outfit, including the tons of gold bangles. The line is said to come out in May and an incentive to shop the line is that 25 percent of the proceeds will go to Wateraid. Wateraid is a charity that gives safe water to developing countries. Donald Schneider, H&M's creative director says, "H&M's summer collection starring Beyonce is an epic fantasy, with glamour, drama, and also a sense of paradise."